Who is Jason?

Jason has never sat still.

He launched his first newspaper with a carbon copier at the age of 7 and staged his first play at 8. By 20 he was host of a kids’ television show. So, it is no surprise he forged himself as a writer at Saatchi & Saatchi in 1993, and spent 23 years bouncing around the world before joining the Serviceplan Group in 2016 as Worldwide Executive Creative Director.

A pioneer and curator of multi-platform storytelling, he is highly regarded for leading the global output for brand giants like Deutsche Telekom, Toyota and Glaxo-Smith Kline.

From Grand Prix through to Bronze, he has been distinguished with over 500+ awards from Cannes Lions, Eurobest, Golden Drum, Epica, Clio, LIA, ADCE, ADC, CCA, ADCI, and many other shows around the world- including MTV Music Awards’ “Video Of The Year” for Katy Perry’s “Firework”.

A curator of stories across multiple platforms, his favourite projects include “The HIV+ Magazine”, “Sea Hero Quest” and the audacious rebranding concept of BMW’s luxury range into Bayerische Motoren Werke.

A “Screenager” to the core, his creativity has now been viewed and shared online over a billion times. He has served on the Cannes Lions jury twice and regularly inspires audiences as a speaker at various industry festivals and events. Today, building on his experience as a commercial artist, Jason wants to continue inventing and curating ideas across a wider spectrum of canvases ranging from books to series to whatever life throws at him.

By day he purposes the output of all 34 offices with “ÜberCreativity” driving Serviceplan closer to its goal to be the world’s number 1 independent agency group.

However by night he writes children’s book, short stories and magazine articles hoping to create culture with a smash hit tv series or musical.

“I just want to make great stuff happen. And that doesn’t come from talent, you have to work smarter than everyone else”.

Jason is pure energy, speaks 7 languages fluently and has a cat named Bauer.


Father of ÜberCreativity.
Creator Of The WigWam- explosive creativity
© Jason Romeyko 2023
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